First it was Pepsi giving away 100 millions in songs and now it’s McDonald’s giving away a billion dollars in songs on the iTunes music store. Granted, it’s potentially a billion and will turn out to be quite a bit less with all the people who wont use the numbers they give out but still, pretty good for Apple and with big promotions like this it could go a long way in getting people to adopt this or similar music paying services. I think that mostly the music industry is full of sh*t with the numbers they show when complaining about illegal downloads but that doesn’t mean we shouldn’t have a way to buy music to keep musicians in business.