Fans of Coca-Cola and graphic design in general may have recently noticed a change in the packaging for America’s favorite soda pop. Gone are the superfluous swooshes, bubbles and halftone tints that have been creeping onto Coke’s cans these last few years. In their place is one of the strongest treatments of the company’s brand I’ve ever seen.—The Real Thing
2 Comments
might want to check this out:
http://www.underconsideration.com/brandnew/archives/the_real_thing.php
Thx